March 27, 2016
Mixmax is a communications platform that brings professional communication & email into the 21st century.
Today, we're excited to announce two new features: Scheduled Mail Merge Campaigns and Salesforce Integration.
With Scheduled Mail Merge Campaigns, you'll perform miracles with your open and reply rates. Whether you're working late at night or have customers in different time zones, send messages with perfect timing, right when recipients are most likely to read them.
Better yet, for pros using Salesforce as your CRM, we'll automatically associate your messages and all analytics events (opens, clicks, downloads) with the right lead or contact! Everyone on your team will finally see how customers and prospects engage with your messages. Get Mixmax insights right in your Salesforce.
If you're on the Small Business plan or above, you can automatically log all your external outreach, not just Mail merges, to Salesforce with our new CRM toggle in the bottom bar of every new message window. It automatically excludes internal communications, so you never have to worry about sensitive conversations getting shared:)
Expect many more improvements that make your communications smarter and more effective.